PrivacyPolicy

Smoky Moon by House de Von LLC

Effective Date: October 25, 2026

Last Updated: October 28, 2026

1. INTRODUCTION

Smoky Moon respects your privacy and is committed to handling personal information responsibly.

This Privacy Policy explains how House de Von LLC, operating under the Smoky Moon brand (“Smoky Moon,” “we,” “us,” or “our”), may collect, use, disclose, and protect personal information when you visit or interact with:

* https://smokymoon.co

* https://smokymoonstudio.com

This Policy applies to our websites and the products, services, memberships, communications, and other experiences offered through them.

Because our websites may operate on different platforms, certain technical details and service providers may differ between the two websites. This Policy is intended to describe our overall privacy practices, subject to any additional disclosures required by law.

By using our websites, you acknowledge that you have had the opportunity to review this Policy.

Where consent is legally required for a particular data collection or processing activity, we will seek that consent as required by law.

2. PERSONAL INFORMATION WE MAY COLLECT

The information we collect depends on how you interact with Smoky Moon.

A. Information You Provide Directly

You may provide personal information when you:

* Place an order;

* Create an account;

* Join our mailing list or newsletter;

* Purchase a membership or subscription;

* Contact customer service;

* Submit a question, review, or feedback;

* Participate in a promotion or survey;

* Download or purchase digital content;

* Otherwise communicate with us.

Depending on the interaction, this information may include:

* Name;

* Email address;

* Telephone number;

* Billing address;

* Shipping address;

* Order history and transaction details;

* Account credentials or account-related information;

* Membership status and preferences;

* Communications you send to us;

* Information you voluntarily provide in feedback or other submissions.

Please avoid sending sensitive personal information through ordinary website forms or email unless it is genuinely necessary and we have provided an appropriate way to submit it.

B. Payment Information

When you make a purchase, payment information may be collected and processed by the payment processor or ecommerce platform used for that transaction.

Depending on the payment method and provider, this may include payment-card details, billing information, transaction identifiers, and payment status.

The information we can access depends on the provider and the configuration of the applicable platform.

We will not claim that we never receive or store payment information unless our actual systems and provider arrangements support that statement.

Payment processors may handle payment information under their own privacy and security practices.

C. Information Collected Automatically

When you visit our websites, certain information may be collected automatically by the website platform, hosting provider, analytics tools, security services, or other technologies.

Depending on the services enabled, this may include:

* IP address;

* Browser type and version;

* Device type and operating system;

* Pages viewed and interactions with website features;

* Referring website or source;

* Approximate location derived from technical information;

* Date and time of access;

* Cookies, pixels, and similar identifiers;

* Diagnostic, security, and performance information.

The specific information collected depends on the configuration of each website and the tools it uses.

D. Cookies and Similar Technologies

Our websites or their service providers may use cookies, pixels, local storage, and similar technologies to:

* Operate website features;

* Remember preferences;

* Maintain shopping-cart functionality;

* Support account access;

* Understand website performance;

* Measure traffic and engagement;

* Help detect fraud and protect website security;

* Support advertising or marketing measurement, where enabled.

The use of these technologies may vary between our two websites.

Where required by law, we will obtain consent before using non-essential cookies or similar technologies.

You may be able to control certain cookies through your browser settings or through a cookie-preference tool if one is provided. Blocking some cookies may affect website functionality.

We will provide additional disclosures or opt-out mechanisms where required by applicable privacy laws.

3. HOW WE USE PERSONAL INFORMATION

We may use personal information for the following purposes:

Order Processing and Fulfillment

To process payments, confirm orders, fulfill purchases, arrange shipping, provide tracking information, handle returns, and resolve order-related issues.

Customer Service

To answer questions, respond to requests, troubleshoot issues, and communicate about products, services, or transactions.

Accounts and Memberships

To establish and maintain accounts, provide purchased digital content, administer memberships, process recurring payments where applicable, and manage cancellations.

Website Operation and Improvement

To operate, maintain, secure, troubleshoot, and improve our websites and Services.

Communications

To send transactional messages, order confirmations, shipping updates, membership notices, and other communications related to a purchase or account.

Marketing

Where permitted by law and consistent with your preferences, we may send newsletters, product announcements, exclusive previews, promotions, and other marketing communications.

You may unsubscribe from marketing emails using the unsubscribe instructions included in the message or by contacting concierge @smokymoon.co.

Unsubscribing from marketing messages will not necessarily stop transactional or legally required communications.

Security and Fraud Prevention

To detect and address suspected fraud, unauthorized activity, security incidents, and misuse of our websites.

Legal and Business Purposes

To comply with applicable law, maintain appropriate business records, enforce our agreements, protect our legal rights, and handle legitimate business transactions.

We will not use personal information for purposes that are materially incompatible with the purposes disclosed to you unless permitted by law or with any required notice or consent.

4. HOW WE MAY DISCLOSE PERSONAL INFORMATION

We may disclose personal information to the following categories of recipients when reasonably necessary for the purposes described in this Policy.

Service Providers

These may include:

* Website hosting and eCommerce platform providers;

* Payment processors;

* Order fulfillment and shipping providers;

* Customer support tools;

* Email and newsletter providers;

* Membership and subscription platforms;

* Digital-content delivery services;

* Analytics, security, and website performance providers;

* Professional advisers and business service providers.

These providers may process information on our behalf or as described in their own privacy policies, depending on their role and applicable agreements.

Shipping and Fulfillment Partners

We may share information such as your name, shipping address, and order details with the providers necessary to fulfill and deliver your order.

Marketing and Analytics Providers

If marketing, analytics, advertising, or measurement tools are enabled, information may be disclosed to the providers operating those tools.

Certain disclosures involving advertising or cross-context behavioral advertising may qualify as “sharing,” “sale,” or targeted advertising under some privacy laws even when no money changes hands.

We will provide any required disclosures, consent mechanisms, or opt-out options based on our actual practices and applicable law.

Legal and Safety Reasons

We may disclose information when reasonably necessary to comply with legal obligations, respond to lawful requests, protect rights and safety, investigate fraud, or address security concerns.

Business Transfers

If House de Von LLC or the Smoky Moon business undergoes a merger, restructuring, financing, sale of assets, or similar transaction, information may be disclosed as part of that transaction, subject to applicable law and appropriate safeguards.

With Your Direction or Consent

We may disclose information when you direct us to do so or provide consent where required.

5. SALE AND SHARING OF PERSONAL INFORMATION

We do not sell personal information to third parties in exchange for money as a general business practice.

However, certain advertising, analytics, or tracking activities may be treated as a “sale” or “sharing” under particular privacy laws, even if no money is exchanged.

Our legal obligations depend on the tools we use, the information involved, and the applicable law.

Before publication, this section must be checked against the actual cookie, analytics, advertising, and tracking configurations on both websites.

If our practices trigger a legal requirement to offer an opt-out, we will provide the required mechanism and honor applicable opt-out preference signals.

6. EMAIL MARKETING AND THE PORTAL

If you subscribe to our newsletter or join THE PORTAL, we may use your email address to send the communications described when you sign up.

These may include:

* Smoky Moon news and updates;

* Thoughtful reflections and creative content;

* Product announcements;

* Exclusive previews;

* Membership or offering announcements;

* Promotions and other marketing communications.

We will use your information in accordance with this Policy and applicable law.

You may unsubscribe at any time using the link included in a marketing email or by contacting concierge@ smokymoon.co.

If you unsubscribe, we may retain limited information necessary to record and respect your preference, maintain business records, or comply with legal obligations.

7. MEMBERSHIPS AND SUBSCRIPTIONS

If you purchase a membership or recurring subscription, we may process information necessary to administer your membership.

This may include your contact information, account details, membership tier, payment status, billing history, renewal information, cancellation status, and access to purchased content.

Payment processing and recurring billing may be handled by a third-party platform or payment provider.

The information collected and the retention period may depend on the provider and the membership configuration.

Where required, additional terms or notices may be presented during enrollment.

8. DATA RETENTION

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Policy, including providing products and services, maintaining accounts, managing memberships, resolving disputes, maintaining business and tax records, preventing fraud, and complying with legal obligations.

Retention periods may vary depending on the type of information, the reason it was collected, applicable law, and the requirements of our service providers.

When information is no longer reasonably needed, we will take appropriate steps to delete it, de-identify it, or otherwise handle it in accordance with applicable law and our retention practices.

Certain information may remain in backups, transaction records, or service-provider systems for a limited period.

9. DATA SECURITY

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

No method of transmission or electronic storage is completely secure. Accordingly, we cannot guarantee absolute security.

You should use strong, unique passwords where accounts are available and avoid sending sensitive information through unsecured communications.

If a security incident occurs, we will take steps required by applicable law.

10. YOUR PRIVACY RIGHTS

Depending on your location and applicable law, you may have rights concerning your personal information.

These rights may include:

* Requesting access to certain personal information;

* Requesting correction of inaccurate information;

* Requesting deletion of certain information;

* Receiving a portable copy of certain information;

* Opting out of certain sales, sharing, or targeted advertising activities;

* Withdrawing consent where processing is based on consent;

* Objecting to certain processing;

* Appealing a decision concerning a privacy request, where applicable;

* Exercising applicable rights without unlawful discrimination.

These rights are subject to legal limitations, exceptions, identity-verification requirements, and other conditions under applicable law.

We will not deny products or services, charge different prices, or provide a different level of service in a manner prohibited by applicable privacy law because you exercise a protected privacy right.

How to Submit a Request

To ask a privacy question or submit a request, contact:

Email: concierge @smokymoon.co

Please describe the nature of your request and provide enough information for us to identify the relevant account or interaction.

We may request additional information to verify your identity or authority before acting on a request.

We will respond within the time required by applicable law.

If a request cannot be fulfilled in full, we will explain the decision where required.

Marketing Preferences

You may unsubscribe from promotional emails at any time using the unsubscribe link or by contacting us.

Cookies and Advertising Preferences

You may manage available cookie preferences through any preference tool provided on our websites and through your browser settings.

Where required, we will provide additional mechanisms for opting out of certain data processing or advertising activities.

11. INTERNATIONAL VISITORS

Our websites may be accessible to visitors outside the United States.

Depending on your location and the services involved, your information may be processed in the United States or other countries where our service providers operate.

Those countries may have privacy laws that differ from the laws in your place of residence.

Where applicable law requires specific safeguards or disclosures for international data transfers, we will implement the measures required of us.

International visitors should also review any rights available to them under the privacy laws applicable to their location.

12. CHILDREN’S PRIVACY

Our websites and general offerings are not intended for children under 13, and we do not knowingly collect personal information directly from children under 13 without the consent or authorization required by applicable law.

If you believe a child has provided personal information to us in circumstances that violate applicable law, please contact concierge @smokymoon.co.

We will review the request and take appropriate steps as required by law.

Where a service is directed toward children or we knowingly collect children’s information in a manner that triggers additional legal obligations, additional notices and safeguards may be required.

13. THIRD-PARTY WEBSITES AND SERVICES

Our websites may contain links to third-party websites, payment services, social media platforms, or other external services.

We do not control the privacy practices of third parties that operate independently of us.

Your interactions with those services may be governed by their own privacy policies and terms.

We encourage you to review the privacy notices of third-party providers when using their services.

14. DO NOT TRACK AND PRIVACY SIGNALS

Some browsers offer privacy settings or signals intended to communicate preferences concerning online tracking.

The effect of these signals depends on the technology involved and the laws that apply.

Where a privacy signal must be honored by law, we will handle it in accordance with applicable requirements.

We will not represent that every browser signal is recognized or honored unless our website configuration supports that statement.

15. CHANGES TO THIS PRIVACY POLICY

We may update this Policy as our business, technologies, service providers, or legal obligations change.

When we update it, we will post the revised version on our websites and change the “Last Updated” date.

Where required by law, we will provide additional notice or obtain consent before implementing material changes.

We encourage you to review this Policy periodically.

16. CONTACT US

For additional questions, privacy requests, or concerns about this Policy, please contact us via our Contact page published on our either of our websites.

Websites:

https://smokymoon.co

https://smokymoonstudio.com